ISO 14001:2004 The Simply Self Build's factory holds international environmental certification for dry timber structures SGS - Society General de Surveillance ensures that quality systems and procedures are used in the design, manufacture and erection of your engineered timberframe structure is of the highest standard FSC Forest Stewardship Council - FSC timber frame certification. TimberTecs part of the Benfield ATT Group hold chain of custody certification for the design, sale, manufacture and distribution of engineered timber structures - FSC endorsed by Greenpeace, Friends of the Earth and WWF and Forestry Commission Investors in People, TimberTecs members of the Benfield ATT Group are one of the few timber frame companies to hold an award for the training and ongoing development of their people and service. Green Dragon: The only dedicated professional service provider in the UK to hold Welsh Environmental Quality Standard Award   Examples of timber frame homes

> Home / About Simply Self Build / Our People / The Directors /

The Directors

Simply Self-Build is a division of Benfield ATT - a privately-owned limited business with strong leadership. Our Directors are amongst the most respected within the industry and have pushed Simply Self-Build to the forefront of the market.


Managing Director, Dr Michael Benfield

Managing Director

Professor Michael Benfield PhD
FCIB FRICS FCMI FASI FGS FFB MCIM MIE AIPS ACEA AIWSc

  • Doctor of European Planning & Property Development
  • Professor of Research & Scholarship in Civil and Construction Engineering
  • Freeman of the City of Coventry as a Carpenter and Builder
  • Built the first private Timber Frame housing project in 1960's and 70's
  • Served as Board Director of Property Investment and Health Care PLC's
  • Advisor to the Board of Trustees of the Walter Segal Self-Build Trust
  • Member of the Faculty of Buildings select Low Cost Housing Committee
  • Written on property development and planning issues from a futurological, environmental and social equity perspective
  • Extensive knowledge of European land tenure, planning, housing and property development
  • Chairman of the UKTFA's Construction Industry Training Committee
  • Board Member of the New Homes Marketing Board
  • One of the four co-founders of The Green Party
  • Won various National Housing and Civic Trust Awards
  • Founded a substantial firm of contractors and house-builders
  • Developed a multi-office practice of surveyors, valuers and estate agents
  • Served as a board Director of an Advertising Agency
  • Delegate to UNCTAD for the Commonwealth Human Ecology Council
  • Founder Member of the Community Land Trust
  • Respected Academic Researcher
  • Chartered Building Consultant, Chartered Surveyor & Chartered Builder
  • Addressed conferences in Australia, Canada, India, and most of the EU



Freda Sanders

Director of Finance & Administration, Company Secretary

Freda Sanders BSc (Hons) PG Dip ACIS

  • Qualified Psychologist
  • Winner of the Winston Churchill Travelling Fellowship Award to investigate the use of IT in the education of children with special needs
  • Former Group Financial Director and Deputy CEO - Vanguard Engineering Holdings Limited
  • Former Managing Director responsible for the turnaround of an international sales and manufacturer of talking books for the blind
  • Management Consultant - over a varied range of companies and business sectors, including undertaking due diligence exercises and developing acquisition proposals
  • Vast financial, accounting, and administrative experience
  • Experience throughout the manufacturing, local authorities, education, entertainment and service industries
  • One of the four co-founders of The Green Party.

Chartered Building Consultancy - timber frame, OSM (off-site manufacture) and engineered timber structure advisors. Timber Research and Development Association – our work with TRADA ensures high quality, eco-friendly engineered Timber Frame build projects. The Green Register of Construction Professionals - Simply Self Build members of the Benfield ATT Group - Simply Self Build's membership demonstrates our passion for environmentally sustainable timber frame self builds for local housing authorities. AECB - Association of Environment Conscious Building – our FSC certified timber frame is endorsed by The Ecology Building Society Impact Upon Society Big Tick Award from Business in the Community – BITC – award-winning timber frame company within the Timber-frame industry TRA - Trussed Rafter Association – our membership assures Timberframe Trusses, Trussed Rafters, roofs and complex and innovative roofscapes are quality HBF - the only developer partnering timber frame company to be members of the House Builders Federation. Wales Quality Centre – members and committee members, we ensure the highest quality, especially when coupled with ISO 9001, FSC certification and Q-Mark Plus standards RICS - Royal Institute of Chartered Surveyors, assures our customers of our professionalism in wood and timber frame building and developing and surveying
Simply Self Build is part of the Benfield ATT Group.
Chain of Custody TT-COC-1928. FSC Trademark (C) 1996 Forestry Stewardship Council